Adelante

Privacy Policy

Last updated: October 30, 2026

This policy explains what Adelante collects, why, and the choices you have. The short version: Adelante keeps the budget you enter so it can show your forecast on all your devices. We don't sell your information, usage statistics stay on our own servers and, where the law asks, are only collected if you say yes, and ads are never personalized. We never see your bank password. Bank connections are optional; see "Bank connections" below.

Using Adelante without an account

In the iPhone, iPad and Android apps you can use Adelante without creating an account. Then your budget stays on your device and never reaches us: we can't see it, sync it or get it back if the device is lost or the app is removed (your phone's own backup, with Apple or Google, may include it; we can't see that either). The rest of this policy applies in the same way where it can: usage statistics under the same rules as for accounts (see "Your choices"; they're linked to a random ID made on your device, since there is no account), error reports, and, after the first days, ads (see "Ads"). If you later create an account or sign in, you choose whether the budget on the device is saved to that account, and the usage statistics from before are joined to it.

What we collect

Adelante doesn't ask for or store your bank passwords, card numbers or government IDs.

Bank connections (Plus and Pro)

You can connect a US bank or card account so your real transactions appear in your forecast. It's optional and always your choice.

  • Who connects: Plaid, our bank data provider. You sign in to your bank in Plaid's window (or your bank's own page or app, for banks that use it); Plaid handles that sign-in and the data it collects under the Plaid End User Privacy Policy, which you agree to in Plaid's window. We never see or receive your bank username or password.
  • Confirming it's you: before a bank is connected, we check that it's really you, with two-step sign-in or a one-time code sent to your email.
  • What we receive: the bank's name; the accounts you choose to share (name, type and last four digits); and their transactions: date, amount, description, the merchant's name, category, and whether pending; and each account's current and available balance (and a card's credit limit). We don't receive full account or routing numbers or identity details.
  • What we do with it: only show your transactions in your forecast, match them to what you planned and keep your balances right. It is never sold, never used for advertising or to build a profile of you, and never shared for anyone's marketing. What Plaid itself does with the data it collects is described in the Plaid End User Privacy Policy.
  • AI assistants: entries that came from your bank are part of your budget, so an AI assistant you connected can read them like any other entry.
  • What we store, and for how long: an access token for the connection, kept encrypted, and the bank's raw transactions for as long as you stay connected, up to 25 months. Entries made from them stay in your budget, because they're your data, until you delete them.
  • Disconnect and delete: disconnect any time in Settings → Bank sync (you choose whether entries already added stay in your budget). Disconnecting, or deleting your account, ends our access, tells Plaid to remove the connection and deletes the raw bank transactions and the token. Saved earlier versions of your budget that contain bank entries are replaced within 30 days.
  • Revoke at the bank or at Plaid: you can also remove Adelante's access from your bank, or at my.plaid.com.
  • Download: your data download includes your bank data.

On your device

Adelante itself doesn't use advertising or tracking cookies. In the phone apps, Google's ad software can keep information on the device to show and count ads (see "Ads").

How we use it

We don't sell or share your personal information, and we don't use your budget for anything other than showing it to you.

When you ask us for help, our support tools show your account details (email, plan, the devices you're signed in on) and how much is in your budget (how many accounts and entries, and when it was saved), not what's in it. With them we can confirm your email, change your plan, turn off two-step sign-in, set a new password, sign you out, or delete your account when you ask. Each of those actions is recorded; once an account is deleted, the record no longer has its email address.

Ads

Plus and Pro have no ads, and Adelante on the web shows none. Ads appear only in the iPhone, iPad and Android apps, on the free plan and when you use the app without an account, and not during your first days: after that, a few ads appear in the app's lists and on Insights, each clearly marked "Ad". Ads are chosen by the screen they appear on, never by your budget, and are never personalized: no amounts, names, notes or other budget data ever go to an advertiser. Ads never appear inside edit screens.

The ads come from Google AdMob. To show an ad and count it, Google receives what any ad request carries: your IP address (from which Google may work out your approximate location, such as your city or region), the kind of device and its settings (such as language), and the app the ad is in. Google's ad software may also keep or use an identifier on your device to count views and taps, limit how often an ad is shown and prevent fraud. We always ask Google for ads that aren't personalized, and Google uses this information under its own policy (how Google uses information from sites and apps that use its services).

The iPhone and iPad app never asks for permission to track you, so your device's advertising identifier isn't available to Google. The Android app doesn't ask for your device's advertising ID, and doesn't use Google's Topics or ad-attribution features.

Your choices about ads: in the European Union, the EEA, the UK and Switzerland, and wherever we can't tell the country, Google's own consent message (shown in the app before the first ad, where Google's rules call for it) asks about ad cookies and identifiers, and you can open it again any time from Settings → Help → "Ad choices (Google)". In Brazil and Colombia, Adelante asks you about "Ad measurement" instead. With Ad measurement off, the app also asks Google to limit how it processes the ad request (Google's "restricted data processing") and doesn't give Google an app-specific identifier for counting views. Saying no doesn't remove ads, and ads stay non-personalized either way. On your phone you can also reset or turn off its advertising identifier in its settings. To know which rules apply, we look at the country your connection comes from; we don't store it. To have no ads at all, choose Plus or Pro.

Connect your AI

On Plus and Pro you can let an AI assistant of your choice (Claude, ChatGPT or another) work with your budget. This is always your choice: nothing is shared with any AI app unless you connect it, and you pick which one. How to connect, choose read-only or changes, and remove a connection: Connect your AI: help.

Companies that help us run Adelante

How long we keep it

Your choices

Depending on where you live, you may have further rights (for example, to object or to complain to a data protection authority). Contact us and we'll help.

Security

Connections to Adelante are encrypted (HTTPS), passwords are hashed, access tokens for bank connections are encrypted, and each person's data is kept separate. You can add two-step sign-in (a code from an authenticator app on top of your password) and see, and sign out, every device your account is signed in on, both in Settings. If you turn on two-step sign-in we store the key your authenticator app uses, and your recovery codes only in scrambled form. No system is perfectly secure; if something goes wrong that affects your information, we'll tell you.

Children

Adelante is for adults: you must be 18 or older to use it. We don't knowingly collect information from anyone under 18, and if we learn that we have, we'll delete that account.

Changes

If we change this policy in a way that matters, we'll tell you in the app before the change takes effect.

Contact

Adelante (adelantemoney.com) is made by SoloJade LLC. Questions: [email protected].